Software Development & Baking! What do they have in common?

In my previous blog post I provided six tips to improve the probability of project success.

In this post, I reveal a seventh tip


How to get rid of junk mail forever!

Tired of junk mail in your mailbox: unwanted retail coupons, high APR credit card offers, strange catalogues for weird products?

You can opt-out of all of the above and more by leveraging the DMA Choice tool from the Data & Marketing Association Organization (

Here’s how:

  1. Create an account by signing up @ DMA Choice
  2. Once you login you should see the following:DMA Choice
  3. From this screen, you can navigate to any of the four options to limit / stop mail pieces such as Catalogs, Magazine Offers, Other Mail Offers, Credit Offers from various retailers, financial institutions and other businesses.Magazine

It’s that simple, three easy steps and you have just liberated your mailbox.

Why does this work?  Most, if not all companies that execute direct mail marketing campaigns use this opt-out list from the DMA to scrub their mailing list before the mail pieces are delivered to the print houses and the United States Postal Service.

If you are in the UK try the following link to stop junk mail.

Leave us a comment below if the steps above worked for you.

Kirt Morris is a Project Management Professional and a Delivery Engagement Leader at Merkle within the Data Management group. He has 18 years of experience in technology implementation and system integration delivery for data warehousing and business intelligence.  In his current role, Kirt has end-to-end responsibility for the delivery of Customer Relationship Management (CRM) platforms for Specialty Retail and Consumer Package Goods clients.  Prior to working at Merkle, Kirt worked at Cap Gemini Ernst & Young in the Critical Technologies group focused on data warehouse deployments for Telecommunications Media and Entertainment clients.  Kirt has a B.S in Computer Science from University of Maryland, College Park and M.S in Management Information Systems.

Data. Data. Data.

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